MWL

Focus on branding for recognition and increase order value by creating packages.

Case Study

Making MWL a well-known name with recognizable advertisements and strategic campaigns.

Significant revenue growth through smart bundling of treatments and recognizable ads.

Increased loyalty and repeat visits through consistent, branded communication and attractive package offers.

THE STORY

Starting teeth whitener in Zaandam

MWL is a professional teeth whitening location known for delivering high-quality results in a relaxing environment.

THE GOAL

Increase brand awareness and increase order value

Our goal was to help MWL grow into a recognizable brand in the region. We also wanted to increase the average order value by optimizing the offering and focusing on selling packages rather than individual treatments.

“We have become indispensable as a teeth whitener because of the ads. The packages made it easy for customers to book multiple sessions, and the Christmas campaign gave our sales a great boost.”

Rivesh

Owner, MWL

THE SOLUTION

Consistent brand recognition and smart bundling of treatments

To strengthen MWL's brand awareness, we created ads that matched the location's corporate identity. This recognizable style ensured that potential customers immediately made a visual connection between the ads and the physical location, reinforcing recognition.

In addition, we optimized the offer by offering attractive packages. Instead of individual sessions, customers could now choose low-cost packages of 20 sessions, for example. This made the offer a no-brainer thanks to free bonuses that required little time and expense, keeping margins high. To further boost sales, we focused the campaign on the Christmas period, capitalizing on the gift season and the increased demand for grooming and wellness.

The Results

Using branding and packages

Through a data-driven and targeted approach, we have achieved impressive results:

  • Significant increase in brand recognition due to consistent style and branding in the ads.

    Increased average order value due to successful bundling of sessions into packages.

    Strong sales growth during the Christmas period, with offerings that responded to seasonal demand for gift options and self-care.

methods we used

Strategy

Strategic sessions to put together packages and discuss branding.

Funnel Builder

Used to create attractive and converting sales page that effectively guided customers through the decision phase.

Meta Ads

Targeted advertising on FB and Insta to reach a broad and relevant audience, with a high level of targeting.

AI Assistent

AI-powered assistant that manages appointments, putting the focus on customers rather than administrative tasks.

Automations

Integrated follow-ups and confirmation messages, which greatly reduced the no-show rate.

Check out a few other case studies from our clients....

Anis

Over €3,000 profit in one month with only €360 in ad spend with auto-bookings.

Filis

How with a budget of €141 we generated over €1,800 in rev through seasonal sales.

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© 2024 PrioritizeGrowth. All rights reserved.